Which of the following best supports customer loyalty at Scooters Coffee?

Offering a welcoming and personalized service experience is a key factor in fostering customer loyalty at Scooters Coffee. When customers feel valued and recognized by staff, it enhances their overall experience and encourages repeat visits. Personalization can involve remembering a customer's name or their regular order, which creates a sense of connection and belonging. This approach not only makes customers feel appreciated but also differentiates Scooters Coffee from other coffee shops, where service may be more transactional.

In contrast, frequent changes to the menu can create confusion and frustration among customers who appreciate familiarity in their favorite drinks. High prices on all menu items may alienate cost-conscious customers and deter them from returning, as they may perceive better value elsewhere. Finally, limiting coffee options to two types restricts variety and choice, which could lead to customer dissatisfaction, especially for those who enjoy exploring different flavors and blends. Thus, personalized service stands out as the most effective strategy for enhancing customer loyalty.